Ben Lim

AT&T DirecTV

Company

SAMSUNG

Role

SR. UX DESIGNER

Overview

The Alexa “OOBE” – Out Of Box Experience is the first keystone moment that allows customers to get connected to their devices and to tailor and customize their devices into something uniquely their own. The experience is ephemeral however, ever so vital to get right the first time.

Goals and Objectives

Task Analysis & Consolidations

Story Mapping

Wireframes

GUI